OneTouch display

Silk

Silk fabric was first developed in ancient China. The earliest example of silk fabric is from 3630 BC, and it was used as wrapping for the body of a child from a Yangshao site in Qingtaicun at Xingyang, Henan.

A painting depicting women inspecting silk,

early 12th century, ink and color on silk,

by Emperor Huizong of Song. 

Legend gives credit for developing silk to a Chinese empress, Leizu (Hsi-Ling-Shih, Lei-Tzu). Silks were originally reserved for the Emperors of China for their own use and gifts to others, but spread gradually through Chinese culture and trade both geographically and socially, and then to many regions of Asia. Because of its texture and lustre, silk rapidly became a popular luxury fabric in the many areas accessible to Chinese merchants. Silk was in great demand, and became a staple of pre-industrial international trade. In July 2007, archaeologists discovered intricately woven and dyed silk textiles in a tomb in Jiangxi province, dated to the Eastern Zhou Dynasty roughly 2,500 years ago.

Client:

Red Dragon Commercial Center  

Concept: ...from China

China has been the source of many innovations, scientific discoveries andinventions. This includes the Four Great Inventions: papermaking, the compass,gunpowder and printing (both woodblock and movable type). A number of layouts will present Ancient Chinese Inventions.

Quality image, relevant and useful information

Until recently, customers seeking business solutions had to ask suppliers for guidance early in the purchasing process, because crucial information wasn't available anywhere else.

But today customers are better informed than ever before. By the time they approach suppliers, they generally have a clear idea of the problem they need to solve, the solutions that are available, and the price they're willing to pay.

In this world, process-driven sales machine approaches fall, short, because they give sales reps no room to experience judgment and creativity in dealing with highly knowledgeable customers.

They leave reps with little to do but compete on price. HARVARD BUSINESS REVIEW

The information on your website should help visitors understand your brand and provide value. Customers like a website that is easy to navigate and understand. If it’s difficult to find your products or services, or the ordering process is cumbersome, customers become frustrated and abandon their purchase.

You should be providing unique content, so don’t outsource. Keep your content creators close to home: either within the company or utilize an agency that knows you well. Make sure to communicate regularly with the team creating content.

Client: Dacora

                                                                                        

  

Logo reveal - video

Video technology was first developed for cathode ray tube television systems, but several new technologies for video display devices have since been invented. Charles Ginsburg led an Ampex research team developing one of the first practical video tape recorder.

In 1951 the first video tape recorder captured live images from television cameras by converting the camera's electrical impulses and saving the information onto magnetic video tape.

The use of digital techniques in video created digital video, which allowed higher quality and, eventually, much lower cost than earlier analog technology.

As of 2015, with the increasing use of high-resolution video cameras with improved dynamic range and color gamuts, and high-dynamic-range digital intermediate data formats with improved color depth, modern digital video technology is slowly converging with digital film technology.

Frame rate, the number of still pictures per unit of time of video, ranges from six or eight frames per second (frame/s) for old mechanical cameras to 120 or more frames per second for new professional cameras. PAL standards (Europe, Asia, Australia, etc.) and SECAM (France, Russia, parts of Africa etc.) specify 25 frame/s, while NTSC standards (USA, Canada, Japan, etc.) specify 29.97 frames. Film is shot at the slower frame rate of 24 frames per second, which slightly complicates the process of transferring a cinematic motion picture to video. The minimum frame rate to achieve a comfortable illusion of a moving image is about sixteen frames per second.

Client: Dacora

   

Speed Print Large Format

Figure 1 Apple’s master showman turns

presentations into theatrical experiences.

Steve Jobs is “the master at taking something that might be considered boring—a hunk of electronic hardware—and enveloping it in a story that made it compellingly dramatic,” writes Alan

Deutschman in The Second Coming of Steve Jobs.

Starbucks CEO Howard Schultz does not sell coffee. He sells a “third place” between work and home. Financial guru Suze Orman does not sell trusts and mutual funds. She sells the dream of financial freedom. In the same way, Steve Jobs does not sell computers. He sells tools to unleash human potential.

The Presentation Secrets of Steve Jobs is divided into three acts:

 Act 1: Create the Story. A strong story will give you the confidence and ability to win over your audience.

 Act 2: Deliver the Experience. Practical tips to turn your presentations into visually appealing and “must-have” experiences.

 Act 3: Refine and Rehearse. Making “scripted” presentations sound natural and conversational.

The Presentation Secrets of Steve Jobs - Carmine Gallo

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Client: Dacora
Brand: HP      

New Media New Tools

                                                                   

Egyptians used papyrus to make sales messages and wall posters. Commercial messages and political campaign displays have been found in the ruins of Pompeii and ancient Arabia. Lost and found advertising on papyrus was common in Ancient Greece and Ancient Rome.

Advantages of newsletter

Brand awareness. By creating a communication channel with your email subscribers, you enable them to recognize your brand and associate it with a positive sentiment.

Leverage brief information of most popular blog posts and link to the articles from their newsletter.

Include different types of content. The newsletter can contain a blog post, a new offer, an announcement of an upcoming event, information about a discount, and a link to a survey.

Guaranteed reach (unlike social media).

Advertising means education

Balance the content of newsletter to be 90% educational and 10% promotional.

Client: DACORA

Brand: JETRIX  

Can Sustain Even An Elephant

Structured Water

The structure of water means, “How its molecules are organized". We can see how water molecules join together as groups. These are called Clusters.

” Scientists came up with the idea that these Clusters work as memory cells of a certain sort in which water records its whole history of its relationship with the world as if on magnetic tape". 

Water of course remains water. But its structure, like a nervous system, reacts to any irritation. Modern instruments have made it possible to record the fact that, within each of waters memory cells, there are 440,000 Information Panels. Each of which is responsible for its own type of interaction with the environment. Source link here: Water The Great Mystery

Wilson Alwyn "Snowflake" Bentley (February 7, 1865 – December 23, 1931) is one of the first known photographers of snowflakes. Source link here: Snowflake Bentley

Client: STRUCTURED WATER

Brand: STRUCTURED WATER\

Job: LOGO DESIGN